Our Process
Our process is centered in retail, understanding all efforts are meant to grow customer reach and sales.
STEP 1 - ANALYSIS
Complete current market & business competitive analysis
Identify opportunities & risk factors
Establish key business goals and benchmarks
STEP 2 - PLANNING
Determine brand guidelines
Strategic planning
Create operational plan, budgets, and calendars (marketing, retail, wholesale)
Hire and on-board external partners
Establish internal team roles, directives and expectations
STEP 3 - EXECUTION
Create branded content to support marketing, retail and wholesale efforts
Support merchandising and sell-thru plan
Manage teams to plan
Weekly and Monthly stakeholder meetings
Provide ongoing training and education to team members
STEP 4 - REPORTING
Analyze key sales and engagement data points (weekly, monthly, quarterly and annually)
Overall ROI analysis
Report to stakeholders and offer recommendations
Update strategic plan
PLUS TRAINING & EDUCATION
Support executive level strategy with training and education
Develop and facilitate courses, workshops, conferences to engage employees
Create training content for synchronous and asynchronous training services
Align organization with common information and objectives