Bonus Conversation: Jeanette & Glenda
MPS Fashion Management students Jeanette Gong and Glenda Widjaja share their retail strategies for Aimé Leon Dore and Urban Outfitters, as part of their “Retailing and Service Design” final projects. They also provide insight on Gen Z customers and how brands can better engage them.
MPS Fashion Management Course Pivots to Online Learning, Complete with New Podcast and Experts
For “Retailing and Service Design,” the final 5-week course in the MPS Fashion Management program in the School of Fashion at Parsons School of Design, professors Joshua Williams and Christopher Lacy had always planned to teach students about retail from an omnichannel perspective in order to help them find spaces to innovate after graduation. The current global health crisis has forced them to alter the curriculum, which now includes lecture videos, a weekly online seminar, and a podcast, “Retail Revolution,” where they interview experts about the impacts of Covid-19.