新零售革命 Bonus Episode: Fashion Retail in China with Xia Feng 冯霞 (in Mandarin)
In this special bonus episode, in Mandarin, guest host Joy Chen speaks with Xia Feng about fashion retail in China. 在这期特别栏目中,特邀主持人Joy Chen 将会对话How Consulting的CEO冯霞女士,分享冯总关于疫情期间中国零售的策略布局变化,中国企业对新变革的积极应对以及对国际市场带来的引导和启发。同时,她也提及了中国新零售即将迎来的新机遇!
Conversation with Xia Feng, E-Com Expert & CEO, The How Consulting
Xia Feng illuminates the major shifts that are happening in the fashion digital space. She discusses how the Chinese market may hold answers for American and European brands and their quest to connect more authentically, and in real time, with consumers online.